Blizzard boasted that World of Warcraft Shadowlands is now the fastest-selling PC title of all time. The add-on has now beaten Diablo III, the previous record holder for eight consecutive years.
Blizzard Entertainment has opened champagne. The latest addition to World of Warcraft has been the fastest-selling PC title in history, despite being released sixteen years ago. The expansion was purchased by more than 3.7million players around the globe on the first day of its launch, according to the developers.
WoW: Shadowlands defeated the previous record holder. It was also another hit production by Blizzard studio. This is Diablo III, which at its debut in 2012 reached 3.5million people. This isn't the end of the good news for the American developer. He has received a lot of negative press in recent years. Shadowlands has given new life to the age-old WoW more than any expansion in recent years.
Producers boasted that WoW's Asian- and Western servers had the highest active subscribers in a decade in the months before the expansion's release. The game has attracted more players than any other expansion. This period saw twice the number of people playing WoW than last year. The players also spent a remarkable amount of time exploring the virtual realm.
The COVID-19 pandemic, along with the prolonged lockdown, were key factors in this success. It kept people inside and encouraged them to return home to Azeroth. The record sales of Shadowlands were also due to the Coronavirus. This result is unlikely to be repeated with the next expansion pack.